Amir Dabush, founder and CEO of Targetb2b, is an accomplished entrepreneur with a rich track record in content-driven marketing projects in both local and international markets since the 1990s. He established Targetb2b' marketing channel, transforming it into one of Israel’s most powerful BTL (Below-the-Line) media channels for business decision-makers in companies, and organizations. Amir has also led impactful content-driven marketing initiatives and campaigns across prominent international media channels in Asia and North America.

With a bachelor's degree in Sociology from Tel Aviv University and a master's degree in Entrepreneurship and Innovation from Swinburne University in Australia, Amir brings a wealth of expertise, professionalism, and hands-on experience in marketing products, services, solutions, and opportunities to the Israeli business sector and to audiences in North America with strong affinity to Israel. His deep familiarity with these markets, combined with a high level of strategic planning and content-driven campaign execution, has led and continues to lead to consistently excellent results.

On a personal note, Amir is a widowed father who single-handedly raised his daughter Maayan from infancy. Today, she is a standout soldier and a role model in her own right. Amir’s entrepreneurial spirit, creativity, resilience, and ability to thrive through challenges define his character. He is deeply passionate about music, particularly progressive rock, a wine and travel enthusiast, a long-distance runner (half marathon) and a fan of Maccabi Tel Aviv and Real Madrid soccer teams.

Amir’s journey is one of perseverance, innovation, and a steadfast commitment to excellence in everything he pursues.